With 52 million Americans being GenX Investors, this research piece was developed to inform and educate the sales team on this generations investment attitudes, behaviors, objectives and priorities. 515 U.S. consumers ages 22 to 36 were polled to highlight the key findings in this report and digital media.
Creative Direction    |    Collaboration with Forester Research    |    Design    |    Production

"Few GenXers are investing sufficiently - or aggressively enough -
to achieve their ambitious retirement goals"
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