CLIENT: The Players University
INDUSTRY: Sports / Athletic Training
SCOPE: Creative Direction | Design | Illustration
GOAL: Develop a cohesive brand and digital presence that strengthens visibility and supports program growth
INDUSTRY: Sports / Athletic Training
SCOPE: Creative Direction | Design | Illustration
GOAL: Develop a cohesive brand and digital presence that strengthens visibility and supports program growth
Athletic training programs often struggle to present a consistent and professional brand across platforms. When messaging, visuals, and communication are disconnected, it becomes harder to build trust, attract athletes, and grow the program.
That’s where Kinnelon Design Studio comes in.
We partnered with The Players University to create a cohesive brand system that aligned their logo, website, and social media into one clear and consistent presence.
By establishing a unified visual direction and structured communication approach, the program was able to strengthen its visibility, improve engagement, and better connect with athletes and families.
The result is a brand that not only looks professional—but works to support growth, recruitment, and long-term success.
Dana was instrumental in the launch of our new company. She brought experience, creativity, strategy and organization leading to launch date. Her knowledge of branding, design and messaging was key to our successful market entry. She is a highly recommended, professional partner.
- Mike Black, Founder & Director of River City Lacrosse
Need help with Brand Identity and/or Website Design?