CLIENT: Bristol Harbour
INDUSTRY: Hospitality / Resort
SCOPE OF WORK: Brand Strategy | Logo Development | Brand Identity Standards | Visual System Development
GOAL: Develop a refined brand identity that aligns with the renovated property and enhances guest perception
INDUSTRY: Hospitality / Resort
SCOPE OF WORK: Brand Strategy | Logo Development | Brand Identity Standards | Visual System Development
GOAL: Develop a refined brand identity that aligns with the renovated property and enhances guest perception
Resort and hospitality brands rely on strong visual identity to communicate experience, atmosphere, and quality before guests ever arrive.
This project focused on developing a new identity for Bristol Harbour, a luxury resort located along the shores of Canandaigua Lake, New York. Following a significant renovation, the goal was to align the brand with the property’s renewed elegance while maintaining warmth and timeless appeal.
The identity development process established clear visual standards to support consistency across marketing materials, guest communications, and on-property experiences.
The result is a cohesive brand system that balances sophistication with approachability—strengthening recognition while elevating how the resort presents its experience to guests
A newly renovated resort property in the finger lakes region, located on beautiful Canandaigua Lake, New York.
Bristol Harbour needed new brand and identity standards to reflect their modernized retreat.
Bristol Harbour needed new brand and identity standards to reflect their modernized retreat.
