We are excited to showcase our recent branding and art direction project for the Yeti Lacrosse Program—a leading competitive regional club lacrosse program dedicated to coaching and training young athletes. Our collaboration with Yeti Lacrosse involved a comprehensive revamp of their brand, unifying their messaging, and developing a cohesive identity architecture. We're proud to have created and consulted on a variety of print and digital applications that have shaped and defined the program's overall brand image and identity. From logo design to website development, our strategic approach aimed to elevate Yeti Lacrosse's presence in the lacrosse community while ensuring consistency and impact across all touchpoints. As part of our work, we also developed the tagline "Elevate Your Game," encapsulating the program's commitment to excellence and growth. Explore below how our branding expertise has helped Yeti Lacrosse stand out and thrive in their competitive landscape.
B2C BRAND EVOLUTION
TAGLINE CREATION: "Elevate Your Game"
DIGITAL MARKETING: SOCIAL MEDIA + WEB + MOBILE
ENVIRONMENTAL GRAPHICS
CONTENT CREATION
TAGLINE CREATION: "Elevate Your Game"
DIGITAL MARKETING: SOCIAL MEDIA + WEB + MOBILE
ENVIRONMENTAL GRAPHICS
CONTENT CREATION
YETI Lacrosse | LifeZone Sports Academy
Custom coaches photoshoot
Tagline creation "Elevate Your Game" and large format signage concepts
Expanded online ordering system for branded lacrosse gear
Ladies uniform designs - spec
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